Muammer Doğan
The latest information and principles, which have gained an international character in the field of contemporary business, are prepared in the book, which has been prepared by carefully evaluating both the developments in the literature and the new practices in the business world in the 2000s, on all subjects within the scope of business administration, from its establishment to its operation, and especially on business economics and management. techniques and strategies have been systematically studied. In particular, the basic subjects and concepts of business, the establishment of the business, management, production, marketing and finance functions are discussed in detail.
This book is suitable for the students of Faculties of Economics and Administrative Sciences, Faculties of Business and Engineering and Vocational Schools, which include courses such as business administration, business economics, business management, management and organization, production, marketing and finance, as well as Engineering faculties who have felt the weight and importance of business in recent years. It is a reference source for students.